Benoit Meney
HELLO

With  over 20 years of experience, I love creating visual solutions for clients across disciplines. I am passionate to find the best tools to execute efficient content-driven visuals.

I am working as a creative partner in all aspects of the project; bringing visual identities to life through thoughtfully crafted print, or digital implementations.

EXPERTISE
  • Visual Identity
  • Art Direction
  • Editorial Design
  • Illustration
  • Photo Editing
  • Packaging
  • Front-End Development
  • Interactive Design

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Visual Identity Benoit Meney

Estes Group Brand Identity

THE CHALLENGE

Founded in 2004, this company's identity was fading away and their voice did loose consistence and focus overtime.

MY ROLE

I offered a brand refresh, a visual make-over designed for today’s audiences. I rejuvenated the look and redefined their branding. With the client, we realigned their marketing pieces and online presence around a cohesive vision for the brand.

THE OUTCOME

A fresh design and a new color palette made a positive impact on their traffic and we continued afterward to make their target audience aware of it. The company was on the way for a new start.
EstesGroup-branding
EstesGroup-before
Before
EstesGroup-after
After
EstesGroup-logo
EstesGroup-branding
EstesGroup-screen
EstesGroup-Tshirt
EstesGroup-Designdetail
EstesGroup-businesscard
EstesGroup-screen

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